Google Analytics medium : "banner" and "Banner" (not in the same channel group) -

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i'm exploring google analytics features , i've noticed surprising.

unless i'm mistaken, banner medium associated default system channel group display, although banner medium associated ground (other).

according default channel definitions, display group use regex ^(display|cpm|banner)$

the filters on regex seems case-insensitive(as explained here). result, when try data google analytics api when filter ga:medium=~^(display|cpm|banner)$,ga:addistributionnetwork==content;ga:adformat!=text, results both "banner" , "banner" medium.

however, when check on google analytics website, banner medium in display group, , banner in (other) group.

could please confirm me point (and explain if possible :)) ?

thanks lot !

banner being placed under (other) because capitalized. can create filter convert campaign parameters lowercase.

to this:

  1. create new filter > select "custom filter"
  2. select lowercase filter
  3. and dropdown, select campaign medium

this convert of campaign mediums lowercase, , place them in correct channel grouping.

enter image description here


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